Awards Overview for PepsiCo Design and Innovation
| Award Type | Count |
|---|---|
| Platinum A' Design Award | 13 |
| Gold A' Design Award | 44 |
| Silver A' Design Award | 36 |
| Bronze A' Design Award | 20 |
| Iron A' Design Award | 15 |
| Runner-up A' Design Award | 9 |
| Total Awards | 137 |
The A' Design Award is an internationally renowned, prestigious accolade that recognizes outstanding achievements in design across a wide array of disciplines. Known for its rigorous and transparent meritocratic selection process, the A' Design Award operates under a blind peer-review system, ensuring that entries are evaluated solely on their creative excellence, innovation, and technical mastery. This process, free from bias, is conducted by a diverse panel of esteemed industry professionals, ensuring that only the most deserving designs—those that demonstrate exceptional quality and originality—receive this distinguished recognition.
Career Highlights of PepsiCo Design and Innovation
Notable Achievements
- Total Awards: 137
- Total Score: 541
- Global Ranking: #3 Worldwide
- Top Award: Platinum ( 13 × )
Areas of Expertise
- Packaging Design
- Advertising, Marketing and Communication Design
- Limited Edition and Custom Design
- Event and Happening Design
- Mobile Technologies, Applications and Software Design
Top Designs
| Design Name | Category | Award | Year |
|---|---|---|---|
| Pepsi Big Football Event LTO | Packaging Design | Silver | 2024 |
| Lays Dungeons and Dragons | Packaging Design | Silver | 2024 |
| Pepsi Super Bowl LVII Alumitek | Packaging Design | Bronze | 2024 |
| Mirinda Plus Restage | Packaging Design | Bronze | 2024 |
| Pepsi x Spotify | Packaging Design | Bronze | 2024 |
Featured Designs by PepsiCo Design and Innovation
Pepsi Big Football Event LTO
Wherever there is football, there is Pepsi. The brand wanted to celebrate the Big Football Event in 2022 i in Qatar, the first time ever hosted by an Arab country , with an unexpected Pepsi twist. The...
Category: Packaging Design
Award: Silver (2024)
Lays Dungeons and Dragons
AY’s went to the movies with epic new packaging and an influencer kit tie-in for the 2023 blockbuster Dungeons and Dragons, Honor Among Thieves. With flavor as our guide, we rolled the dice and ente...
Category: Packaging Design
Award: Silver (2024)
Pepsi Super Bowl LVII Alumitek
Set against one of the most stunning natural landscapes, Phoenix, Arizona, is home to awe-inspiring sunsets, canyons, and vistas. The desert city’s sweeping scenery has inspired artists throughout h...
Category: Packaging Design
Award: Bronze (2024)
Mirinda Plus Restage
Mirinda is a brand known for its refreshing fruity flavors and playful personality. In Egypt, most people don’t drink alcohol, and so the most popular beverage at special occasions and social gather...
Category: Packaging Design
Award: Bronze (2024)
Pepsi x Spotify
Pepsi has always been at the forefront of the music scene, supporting what’s new and what’s next, and Spotify has undoubtedly blazed its own unique trail in music streaming. In June 2023, Pepsi jo...
Category: Packaging Design
Award: Bronze (2024)
7Up Destinations Venezuela
7Up Destinations Venezuela is delivering vacation vibes with their Destinations campaign for the LATAM market, available for purchase in Venezuela. Inspired by all the beauty of Venezuela, the Design ...
Category: Packaging Design
Award: Bronze (2024)
Rockstar Spotlight Studios
As a part of The Big Game weekend, Rockstar unveiled a new brand experience, the Rockstar Spotlight Studios, and the Unplugged Mood Booth, to wow locals and fans visiting Venice Beach, CA, and introdu...
Category: Advertising, Marketing and Communication Design
Award: Silver (2023)
Lay's More Belgian Really Impossible
In recent years, the global snack market has become more competitive than ever, with more local players in the space introducing relevant flavors and product claims. In Belgium, it was time for the La...
Category: Packaging Design
Award: Silver (2023)
Pepsi New Year 2022 LTO
These cans were created with consumer engagement in mind, as well as to activate the brand beyond packaging. Complete with interactive functional features, consumers are encouraged to use their smartp...
Category: Packaging Design
Award: Gold (2022)
MTN Dew Cake-Smash
Mtn Dew found a creative way to recapture some of the fun of our collective cake worthy celebrations, birthdays, weddings, graduations, or even life itself and created a cake flavored Dew. It was time...
Category: Packaging Design
Award: Gold (2022)
Mirinda Global Refresh
Known for its flavorful burst of refreshment, Mirinda is driven by a legacy of launching new and surprising fruity innovations. However in recent years, the brand determined it needed to drive greater...
Category: Packaging Design
Award: Iron (2024)
Doritos Solid Black 2023
As part of Solid Black, the team ongoing Doritos initiative that supports Black innovators and changemakers, the design team has scaled annual limited edition series into a collaboration driven platfo...
Category: Packaging Design
Award: Iron (2024)
Gatorade x Go Rigo
Recently, Gatorade collaborated with Go Rigo Go! to create an enticing new offer for its consumers: an exclusive clothing line and sports accessories available for a limited time only and supporting a...
Category: Social Design
Award: Bronze (2023)
Gatorade Fuel Rover
The Gatorade Fuel Rover is the evolution of the former Gatorade Bottle Tree. After the 2020 NFL season, Gatorade gleaned the insight that there was room for improvement when it came to the Bottle Tree...
Category: Advertising, Marketing and Communication Design
Award: Bronze (2023)
Lay's x Stranger Things
The Stranger Things fan base is a devoted one with a global following, and they will happily immerse themselves in all things "Upside Down". Knowing this, Lay’s collaborated with Netflix t...
Category: Limited Edition and Custom Design
Award: Bronze (2023)
Neon Zebra Brand Launch
Each can and drink package features a unique mixed drink recipe, called the Neon Zebra equation. It's the playful way we explain to our consumers how to make the perfect mixed drink with our prod...
Category: Packaging Design
Award: Silver (2022)
Aqua Minerale Redesign
Aqua Minerale is a popular water brand, available for purchase in Russia, that encourages consumers in their pursuits and supports them as they strive to keep in balance throughout their busy days. It...
Category: Packaging Design
Award: Silver (2022)
Gatorade GX Patch and APP
For this elite hydration system, the reusable and customizable Gx bottle is key, working hand in hand with Gx pods. Available in nine different formulas, Gx pods contain differing levels of carbohydra...
Category: Mobile Technologies, Applications and Software Design
Award: Silver (2022)
Pepsi Culture Can Series
Think globally. Act locally. That is the mantra for the Pepsi Culture Can Series. This limited-edition packaging initiative realized unique, hyperlocal designs for markets all across the globe. This s...
Category: Packaging Design
Award: Gold (2021)
Doritos W and Y
Wherever major cultural events happen, PepsiCo brands can be found making a unique mark. After two decades together, reggaeton duo Wisin and Yandel announced their final tour, and Doritos wanted to pl...
Category: Limited Edition and Custom Design
Award: Iron (2023)
Pepsi Black x Digital Shanghai FW 2023
To celebrate the 2022 Autumn/Winter theme of Future Builders, whose creations were live-streamed to fashion fans and industry leaders across the globe, PepsiCo Design and Innovation designed a dynamic...
Category: Limited Edition and Custom Design
Award: Iron (2023)
Lifewtr Series 7: Art through Technology
With its seventh series, Lifewtr sparks inspiration through the exploration of creators working in art and technology. As technology broadens the boundaries of possibilities within art and design, nin...
Category: Packaging Design
Award: Platinum (2020)
Lay's Smiles Campaign
After a challenging year, Lay's felt the world could use a dose of happiness. So Lay's launched its latest iteration of its Smile Campaign in Russia, promoting positive vibes and sharing joy...
Category: Packaging Design
Award: Bronze (2022)
Lay's Love
What better way to express love and celebrate moments than with flavorful accompaniments? In India, Lay's introduced two new exciting, limited edition flavors, Lay's Herby Crush and Lay'...
Category: Packaging Design
Award: Bronze (2022)
Lays Heartwork
In extraordinary and challenging times, going about one's daily job can be an incredible act of courage. This reality and the Covid-19 pandemic were the impetus for Lays Heartwork campaign. The d...
Category: Advertising, Marketing and Communication Design
Award: Silver (2021)
Pepsi Mom Handworks
This limited edition Pepsi Mom Handworks series celebrates PepsiCo's collaboration with China Women's Development Foundations and Mom Handworks Cooperative Program. Pepsi and Mom Handworks k...
Category: Packaging Design
Award: Silver (2021)
Tazo Refresh
Each of TAZOs blends are unique, refreshing, and artful, so the design team wanted to visually articulate the fresh flavor expression on shelf. Keeping in mind TAZOs existing consumer, the new VIS str...
Category: Packaging Design
Award: Silver (2021)
Game Fuel PRO-AM Consumer Experience
The Mtn Dew AMP Game Fuel Celebrity PRO-AM was a pre-release exhibition pairing gaming professionals with celebrities to highlight the new 2v2 game mode in Call of Duty: Modern Warfare and give consum...
Category: Event and Happening Design
Award: Gold (2020)
Off the Eaten Path
Aspirational and highly magnetic, this specific consumer group has an insatiable appetite for new and authentic experiences and a deep seated curiosity that drives all they do. A small group of these ...
Category: Packaging Design
Award: Gold (2020)
Lay's 2021 Mood Match
When designing their year end limited edition packaging for an exclusive social media giveaway, Lay's decided to create four mood ring inspired designs, linked to positive memories and emotions i...
Category: Packaging Design
Award: Iron (2022)
Mirinda Vintage Special Edition
On the label, the instantly recognizable orange shaped logo is front and center, with the Mirinda name spelled out in bubble like vintage type uncharacteristic of modern day Mirinda. The glass bottles...
Category: Packaging Design
Award: Iron (2022)
Lay's Flavor Swap Influencer Kit
For the swap, the Design Team combined the current Lay's bag design with the brand colors for each of the respective flavors: blue for Cool Ranch and green for Funyuns. The pattern in the concent...
Category: Packaging Design
Award: Iron (2022)
Bubly Bounce
When bubly first hit the market in 2018, it took the sparkling water world by storm. Now across the board, the caffeine-energy category is growing rapidly, and this is reflected in the sparkling water...
Category: Packaging Design
Award: Iron (2022)
Out Here Its Dew
With the visual language of this campaign in tow it was time to hit the great outdoors, with a world class outdoor photographer. The goal with the production was to build a robust library of images fo...
Category: Advertising, Marketing and Communication Design
Award: Bronze (2021)
Mtn Dew AMP Game Fuel Launch
Mtn Dew AMP Game Fuel Launch is the first ready to drink performance beverage for gamers to hit the market. Created with this specific tribe in mind, GAME FUEL has created a holistic brand, product an...
Category: Packaging Design
Award: Silver (2020)
Game Fuel Team Optic Champions Can
Mtn Dew AMP Game Fuel Optic Champions Ltd Ed Cans were developed as a show of love and dedication to the gaming community. MTN DEW adapted the flagship packaging design to reflect crucial aspects of t...
Category: Packaging Design
Award: Iron (2020)
About PepsiCo Design and Innovation
PepsiCo Design and Innovation is an award-winning designer from , recognized for outstanding contributions in various design fields.
Areas of Expertise
- Packaging Design
- Advertising, Marketing and Communication Design
- Limited Edition and Custom Design
- Event and Happening Design
- Mobile Technologies, Applications and Software Design
Country
United States of America
Statistics and Insights
Performance Metrics
Key Statistics
- Total Score: 541
- Total Awards: 137
- Global Ranking: #3
- Performance Score: 10.00 / 10
Insights
PepsiCo Design and Innovation's performance score of 10.00 places them in the top tier of designers worldwide. This score, which ranges from 0 to 10, reflects not just the quantity but also the quality of awards received.
With a total of 137 awards and a global ranking of #3, PepsiCo Design and Innovation has demonstrated consistent excellence in Packaging Design, Advertising, Marketing and Communication Design, Limited Edition and Custom Design and other areas.
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A' Design Awards
A' Design Award & Competition is one of the World’s most influential design accolades, organized in all creative disciplines with entries open to both concept stage as well as realized designs by entities from all countries.
The ultimate aim of A' Design Award is to create a global understanding and appreciation for good design, as well as to incentivize designers worldwide to come up with superior products and projects that benefit society.
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